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Music / entertainment
IP development, Web3
Blockchain-only IP, digital merchandise, fan engagement, virtual worlds
Blockchain tools, game engine
Web3 toolbox for the entertainment industry.
A forward-thinking record company wanted to reach out to its superfans and find new ones. We created a toolbox for their 360° presence in Web3 - an approach that can easily be applied to other forms of entertainment.
Elements include tokenized music assets, blockchain-only releases with automated royalty splits, digital merchandise, and real-life benefits only accessible with a digital VIP pass.